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Saved by uncleflo on February 6th, 2022.
The 1990s were definitely a time when the anti-smoking forces got the upper hand over the enemy for good. Airports became 95% no-smoking zones. In New York State, where I lived, Governor Mario Cuomo passed the New York Clean Indoor Air Act in 1990, which banned smoking in many environments, including stores, taxis, certain restaurants, schools, and most significantly, the majority of worksites. Once a normal smoker working at a normal job couldn’t smoke in the office, the jig was pretty much up. Years later came the stringent requirements in New York for separate and ventilated smoking facilities. With the advent of no-smoking signs and especially cancer warnings on cigarette packaging, a British entrepreneur named B.J. Cunningham spotted an opportunity to make a buck and also to be clever while doing it. In 1991 Cunningham started the Enlightened Tobacco Company—still have to chuckle at that name—which sold a product called Death Cigarettes with suitably doomy black packaging with white lettering and a skull and crossbones. The black packages contained the regulars, the white ones had Death Lights, jokingly referred to as Slow Death. The cigarettes themselves also had a demure little skull and crossbones on them.
Death Cigarettes founder B.J. Cunningham
Far from flinching at the “required” health warnings, Death Cigarettes positively reveled in them, with mordantly amusing messages like “It’s your funeral” and “Too bad, you’re gonna die.” One of their slogans was “The Grim Reaper, don’t come cheaper,” and posters for Death Cigarettes boldly bore the messages “SERIAL KILLER” and “BLOW YOURSELF AWAY.”
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